Tag: retention

SoftSwiss Anti-fraud service resolves more than 70 players complaints worth 370,000+ euro in 9 months

SoftSwiss managed services anti fraud
SoftSwiss is proud to announce that its anti-fraud service provided over 70 resolved complaints with a total refund sum exceeding 370,000+ euro over a 9-month period starting from July 2020.

SoftSwiss First Line Support team processed more than 1,250,000 players requests in 2020

SoftSwiss First line support Managed Services
SoftSwiss First Line Support team has recently shared its annual statistics, where the team revealed that in 2020 it processed more than 1,250,000 player requests, and made more than 877,000 cash outs.

Know how to hold ‘em: Six key brand loyalty challenges for the gambling industry

celerity
  In a world splintered by choice, Cian Agnew, Enterprise Sales Consultant at data marketing firm, Celerity, explains how gaming firms can keep hold of the fickle punter.     Brand loyalty has been an ongoing challenge for the gambling industry. According to Clive Hawskwood, chief executive of the Remote Gambling Association, the average player has around five online accounts – and it’s...

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