Tag: Ksenia Morozova

Juventus, Everton, Leicester, La Liga: How does Parimatch pick its partnerships?

Parimatch Ksenia Morozova
After bringing in several huge partnership deals across three of the biggest leagues in world football, Parimatch’s head of sponsorships Ksenia Morozova explained how the company evaluates potential partners while emphasising that signing a piece of paper is only the first step of many on the road to a successful partnership.

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