Tag: experience

Audience Before Product – Learning the Las Vegas Lesson

ParadisePoker
Ismail Vali, gaming marketing consultant and former CMO at PokerStars, explains how Vegas made gambling secondary to the experience – and how in doing so it made everyone a winner. Online gaming still has a lot to learn.   http://www.youtube.com/watch?v=ZcymSUypaS4&feature=youtu.be Learning Las Vegas The Resort Casino phenomenon began with Las Vegas – an escapist paradise in the middle of the Nevada Desert. Just...

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