International partnerships eye foothold in Buenos Aires

Buenos Aires International Partnerships
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Following draft online gambling regulation in Buenos Aires, a series of international and domestic operators have registered their interest to receive one of seven licences proposed by the province.

 

The Argentine Provinces Board for Lotteries and Casinos confirmed twelve partnerships had delivered submissions before the 25 July tender deadline, with many operators viewing the BA decision as the first step in full Argentinian regulation.

Bet365 partnered with local bingo hall operator Pasteko to submit its proposal, while Betway joined Bingo King San Fernando, and Codere LATAM signed an agreement with IberArgen.

Bookmaker William Hill partnered with ArgenBingo, Intralot partnered with Bin- Baires, The Stars Group teamed up with Atlantica de Juegos, and Playtech submitted its bid with partner Hotel Casino Tandil.

Luckia has partnered with local firm Emprendimientos Crown, hoping its existing Colombian licence will boost the pair’s chances, while BetCris engaged Impresora Internacional de Valores.

Betsson has partnered Casino de Victoria, 888 has joined land-based casino operator Boldt, and Sisal has partnered with two local businesses; Areltown and El Chalero.

Only two firms, Slots Machines SA and Biyemas, entered the bidding process without an existing partnership.

Successful applicants will be expected to pay $1.5m for a licence, in addition to a 25 percent tax on GGR, however, with other LatAm markets waking up to the potential of regulated online betting, an established base in Buenos Aires could prove a strong footing for expansion.

With the Colmbian market recording record growth, and Brazil legalising sports betting, the South American continent looks set to be a key growth market.


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