Greentube, the NOVOMATIC Interactive division, has announced its latest partnership – with Adjarabet, Georgia’s largest online betting and casino operator.
As the result of a swift and seamless integration of Casino Adjarabet via the Greentube platform, Georgian customers are now enjoying market-leading slot titles such as Book of RaTM deluxe, Sizzling HotTM deluxe and Lucky Lady’s CharmTM on the Adjarabet website.
Greentube’s parent company NOVOMATIC entered the Georgian market over 10 years prior to this recent partnership and it is with their intel concerning Georgian market preferences that Greentube and Adjarabet have made their careful and customised initial game selection of more than 100 titles. As highlighted through the NOVOMATIC findings, this selection was heavily driven by consumer preference towards fruit games.
Tom Hutchinson, director of casino at Adjarabet, commented: “We’re extremely excited to have added Greentube games onto Adjarabet. Greentube is a very popular and well-known online casino games vendor in Georgia and its games, specifically the blue-chip titles from NOVOMATIC have a very strong presence in land-based casinos here. For that reason, I’m positive Greentube will be one of the top suppliers we offer at Adjarabet.”
Armen Tatarevic, Greentube key account/sales manager, added: “Going live with Adjarabet certainly marks a milestone for Greentube. Adjarabet is the Georgian market leader which makes us proud to welcome them on board. Greentube and NOVOMATIC games have proven to be players’ favourites in Georgia, both land-based and online. We are convinced that Adjarabet’s players will enjoy playing our full suite of feature-rich slot, jackpot and fruit games, to get a taste of what will be coming to casino floors in Georgia in the near future.”