Global Gaming brings Kambi onboard for portfolio expansion

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Global Gaming has signed a multi-year distribution agreement with sports betting content supplier Kambi, integrating its sportsbook platform and associated services.

Set for the fourth quarter of this year, the launch will see the Swedish operator make Kambi’s portfolio accessible to international players via its own proprietary platform.

“Following an extensive selection process, we are delighted to partner with Kambi as our sportsbook provider,” said Global Gaming head of sportsbook Christopher Naudi.

“We look forward to being able to offer high levels of product, service and user experience that our customers have grown to expect through the Ninja Casino brand.”

The Kambi sportsbook, which includes market-leading open-APIs and risk management processes, will support the expansion of Global Gaming’s regulated market portfolio.

“We are proud to offer players easy and secure access to a responsible, entertaining and high-quality online gaming experience,” said Global Gaming COO Mark Wadsworth.

“With the addition of Kambi’s sportsbook platform, we are ready to take Global Gaming on an exciting journey to new heights.”

Kambi CEO Kristian Nylen added that “Global Gaming has proven itself to be an ambitious and innovative operator,” hailing the deal as “further evidence of Kambi being the number one choice for visionary operators in regulated markets.”

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