Bitcasino.io has announced the integration of a Telegram social media login, alongside cryptocurrency SOC coin, in a bid to widen its customer base.
The brand incorporation with the Telegram messaging app marks a first for the gaming industry, with the All Sports coin partnership adding to the casino platform’s innovative marketing approach.
“We’re proud to have been able to deliver two exclusive features in such a short time-frame for our customers,” said Tauri Tiitsaar, head of casino at Bitcasino.io.
“This double integration will allow millions more players to access our full range of casino content, which includes a wide-range of slot and table games, and we’re looking forward to welcoming them to our casino.”
The Telegram social media login is designed to offer players a quick and seamless sign-in process, opening Bitcasino’s slot portfolio to more than 200 million monthly active Telegram users in the process.
Within three days of the announcement, the login feature was live on the app, with Bitcasino operators the Coingaming Group unveiling a specially developed Telegram bot, allowing players to place bets directly through the instant messaging service.
The login integration follows soon after a recent agreement between Bitcasino and All Football, which brought the football reportage app’s proprietary currency SOC into the platform’s transaction options, as well as sister site Sportsbet.io.
The app, which provides football data, news and statistics, already boasts a global audience of over five million international users via its English-language facility alone.
“We make every move with the customer in mind and at the centre of our universe,” said Coingaming Group CEO Tim Heath.
“Accepting SOC coin means that All Football users around the world can now easily enjoy fun, fast and fair betting with Sportsbet.io.”
Players are now able to deposit, wager and withdraw in Bitcoin, Ethereum, Euro and SOC coin across both Bitcasino.io and Sportsbet.io.