Inspired Entertainment has partnered with Italian operator Sisal to launch Inspired Virtual Football Matchday across the country.
The content, specifically designed for the Italian market and featured on a dedicated channel across 480 retail spaces, makes Inspired the sole provider of virtual football for Sisal.
“Matchday Light has consistently been one of our best performing products in Italy,” said Inspired CCO for digital games Steve Rogers. “We’re excited to be bringing it to Sisal venues for their customers to experience.”
The live league format collection offers eight fixtures, as well as goals from non-featured matches screened to customers via a picture-in-picture window.
The matches are also broadcast alongside a live league table, designed to increase customer engagement.
“Inspired remains committed to the ongoing development of its Virtual Sports business in Italy,” said Rogers. This latest launch with Sisal will no doubt contribute to its continuing success.”