OffTheBall.com has struck a deal with BoyleSports, which will see the sports-betting organisation taking over as a title sponsor for football and GAA coverage, for the next 12 months.
The new partnership will cover all elements of OffTheBall’s extensive football and GAA coverage and will see BoyleSports integrated into OffTheBall’s content across their social and video channels – along with multiple Communicorp radio stations and OffTheBall events, which will take place across the country, throughout 2018.
Ger Gilroy, managing director from OffTheBall.com, said: “We are delighted to be working with BoyleSports on this partnership, which is the biggest sponsorship to date across the Communicorp Group. From March, BoyleSports will be partnering with us on all video, digital, radio and events content for football and GAA.
“We are really looking forward to developing this new partnership to allow us deliver more innovative content than ever, to our very loyal audience.”
Leon Blanche from BoyleSports added: “We are really excited to announce this partnership between BoyleSports and OffTheBall.com, which delivered record high audience figures in the latest JNLR results.
“We are looking forward to collaborating with the OffTheBall team, to supply fantastic content and promotions for their audience across their football & GAA platforms.”