Non-conformist EiG stages gaming’s first ‘F’ Session

EiG Session
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Industry Disruptors and the ‘F’ Session, two of the more non-conformist sessions taking place at EiG, are grabbing the attention of delegates and dominating  discussions across media channels, ahead of EiG opening at Arena Berlin (30 October – 1 November).


The ‘F’ Session, a segment of EiG which is not recommended for the faint hearted or industry professionals who are in the slightest bit sensitive, will get underneath the finger nails of the business to explore what happens when things go wrong, the impact that mistakes have on innovation, what can be learned from negative business experiences and how they can help personal and organisational development.  Moderated by Russell Mifsud, Gaming Industry, Senior manager, KPMG, the ‘F’ Session will feature industry leaders Jan Teichmann, Head of Data Innovation, Rank Group; Rory Anderson, CEO, 12Bet; Nigel Birrel, CEO, Lottoland; Paul Barnes, former Managing Director, Intralot Germany and Paris Smith, CEO, Pinnacle Sports.

The NEO 2027 Theatre, one of three conference theatres at EiG, will put future industry disruptors under the spotlight, providing insight on potential growth opportunities.  Covering topical content and posing the contentious questions of the day, NEO 2027 will feature thought leaders including Ulrik Bengtsson, the former CEO, Betsson Group, who will explore Digital Transformation, Charles McGarraugh, CEO, Stratagem Technologies, who will be examining Artifical Intelligence and Erik Hellqvist, Head of Marketing at Wunderino who will be airing the Gamified vs Social debate against the backdrop of catering for Generation Z.  An outside industry perspective will be delivered by Aric Dromi, Digital Philosopher and Chief Futurologist at Volvo Car Group, whose subject matter is entitled, Overcoming barriers to innovation – Are we our own enemy?

Rory Credland, Event Director at organisers, Clarion Gaming, believes events such as EiG have a real responsibility to explore all aspects of the industry.  He said: “We believe there is a lot of value in looking at the business from all angles.  The really successful businesses have been built around entrepreneurs who were brave enough to swim against the tide and NEO 2027 will put those future disruptors under the spotlight. The euphemistically termed ‘F’ Session, will examine the debilitating effects that a systemic fear of failure can have on an organisation and its ability to prosper.  No one likes to experience failure but this session advocates the positives of every business experience and how we need to purge the fear of failure.  This will be an interactive and hopefully a cathartic session in which delegates and speakers will share their experiences of F****** Up and how they moved on.”

EiG, one of the most anticipated b2b events on the gaming industry calendar, is being held at The Arena Berlin, 30 October – 1 November. The theme for 2017, Generation Hybrid, will focus on key challenges and opportunities facing the I-Gaming industry, including Artificial Intelligence, Blockchain and how to engage with Generation Z.

For more information and to register: visit:

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