Carnival Corporation has announced the debut of PlayOcean, a portfolio of original mobile games.
With the launch, Carnival Corporation will be the first travel company to produce original mobile games catering to the vacation market.
The portfolio taps into the growing interest in mobile gaming by offering a selection of original games through two free downloadable mobile apps, PlayOcean Everywhere is available for download beginning September 28, and PlayOcean Casino is available this November.
As a result, consumers can play anytime, anywhere for fun, and passengers on select ships from Carnival Corporation’s cruise line brands can enjoy enhanced gameplay at sea.
“The growing global demand for gaming across all audiences is undeniable – and the combination of social, competitive, chance and location-based games available within PlayOcean give us an opportunity to engage broader audiences in the unique experiences and fun associated with our cruise vacations,” said John Padgett, chief experience and innovation officer for Carnival Corporation.
“Most importantly, it gives our guests the ultimate flexibility to engage in experiences when, where and how they choose – at home, on a plane, relaxing in their stateroom or poolside.”