Grand launch for Playtech’s Live Casino experience

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The latest Live Casino experience from Playtech Live, Grand Royale, has been launched with a focus on high-level players and VIP standards.


Playtech Live has confirmed the launch of its flagship Live Casino experience delivering a high-end experience and VIP standards, Grand Royale.

This latest experience forms the first of many new Playtech Live concepts to create the company’s next generation Live Casino offering.

The company claims Grand Royale will offer Playtech licensees and their players superior features, functionality and personalisation and segmentation.

Grand Royale’s features have been designed to appeal to high-level value clientele, with an array of new studio design elements including Playtech’s Grand Blackjack, offering VIP customers the same experience of a Salle Privée table. New style tables also feature across the room with Grand Roulette upgraded to Playtech’s Mini Prestige Roulette delivering a more engaging and richer player experience.

The new experience opened on time at the end of February and Playtech reported an uplift of more than 30% across the seven new tables including five Blackjack tables, one Baccarat table and one roulette table.

Shimon Akad, COO, Playtech, said: “This first deployment represents the beginning of Playtech’s new, next generation studio proposition, and complements our new, market-leading UI, that began rolling out during the fourth quarter of last year with HTML5 Roulette and other games.

“Each of the upcoming experiences, including Grand Royale, has been hand engineered to fit the needs of the customers using it, and contain unique elements that are specially designed to maximise the impact value we get from the customer and diversify the existing network.

“The Live team have worked tremendously hard on the new studio and the many new environments, rooms and experiences that will soon be launched. Grand Royale is the first of many and truly stands out as a best-in-class live casino product that I’m confident operators will significantly benefit from and players will love to play,” Akad added.

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