NetRefer release efficiency-maximising management suite

Betting Business, NetRefer, API Management Suite, Timothy Buttgieg
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NetRefer has launched the NetRefer API Management Suite to provide easier deployment of their applications for their clients and as a product map for the future.

[dropcap]A[/dropcap]s a global leader in performance marketing, NetRefer has placed significant emphasis on helping companies of all sizes and industries to run more efficiently and achieve better results. The API Management Suite is the latest addition to a product portfolio, which includes customer acquisition and retention, providing media management and AdServing supported by business intelligence.

By launching API components such as this, NetRefer enables their clients to step back from standard affiliate sign-up interfaces and deliver a more personalised signup process.

 

Our clients realise, as we do, that business engagement with customers through the vast digital chain means that API management is now a business driven imperative.

 

Timothy Buttgieg, chief operations officer, said: “Our clients realise, as we do, that business engagement with customers through the vast digital chain means that API management is now a business driven imperative. By developing this service, NetRefer moves away from the concept of a static affiliate sign-up form, offering flexible customisation options to our clients while still ensuring that the same level and quality of data is imported into the NetRefer affiliate marketing system.”


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