EuroSlots has been given a reboot with greater marketing resources, thanks to a new partnership with Malta- and Denmark-based agency Power Media Group and their affiliate network Matching Visions. A master affiliate agreement has been signed and Cherry expects increased activity focussed on the Pan-European market as a result of the cooperation.
[dropcap]O[/dropcap]riginally launched in 2012, EuroSlots has received a complete overhaul, and now enjoys the same functionality that has seen Cherry Online brands win the ‘Online Gaming Operator of the Year’ award at the International Gaming Awards in 2014, 2015 and 2016.
We’re confident that the combined strengths of Cherry Online and Power Media Group will ensure that EuroSlots will be a force to be reckoned with in the future.
“We’re delighted to bring Power Media Group and Matching Visions into a close partnership with Cherry, in cooperation enabling them to manage effective traffic through their outstanding media department and function as a master affiliate,” said Jonas Wåhlander, CEO of Cherry Online. “We’re confident that the combined strengths of Cherry Online and Power Media Group will ensure that EuroSlots will be a force to be reckoned with in the future.”
Mikael Strunge, Power Media Group’s gaming director, added: “Cherry has been at the forefront of the gaming industry for years and we are truly happy to partner up with them on a project of this magnitude.”