Platform provider FSB Technology has launched a new website and SMS betting service for Tanzania’s Mkekabet, marking the London-based supplier’s first move into the African market.
FSB designed a bespoke site for the popular sports betting operator, which is available in both English and Swahili.
The platform has also been integrated into Oxygen8’s mobile payment gateway making use of both M-pesa and Tigo mobile banking services.
Their customers will now be able to select from a huge number of markets on sports including football, tennis, basketball, cricket, golf, volleyball, and handball.
FSB are trading these both pre-match and in-play, with plans to introduce a jackpot product based on correct football scores, which will be available in multiple jurisdictions.
The supplier’s business development director, Richard Thorp, said he was delighted the site was now live after meeting a series of challenging requirements including the need to accept wagers via SMS.
He added: “We were always confident that we could tailor our offering to wide range of territories, but answering language, local payment provision, and scalability questions has been very rewarding.”
Mkekabet managing director, Mark Robertson, said: “We’ve been very impressed with FSB’s ability to customise their platform for our local payment and regulatory requirements.