William Hill has signed an extension to their current contract to remain as title sponsors of the World Darts Championship until 2020.
“William Hill have been great supporters of the Professional Darts Corporation in recent years and it’s fantastic that they will remain as title sponsors of the World Darts Championship for at least the next five years,” said PDC chairman, Barry Hearn.
“The tournament has gone from strength to strength in recent years, and with record ticket sales and a record prize fund, the forthcoming William Hill World Darts Championship promises to be the biggest and best ever!
“We look forward to working with William Hill over the coming years to continue that growth for our sport’s greatest event.”
William Hill’s CEO, James Henderson, said: “I’m delighted that we’ve extended our sponsorship with the PDC for a further five years.
“The William Hill World Darts Championship is now one of the highlights of the sporting calendar, and one that takes centre stage over the festive period.”